Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wordpress-seo domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6260 SCA Brand Extends To India - Nonwovens Industry

What are you searching for?

Sign in
Nonwovens News

SCA Brand Extends To India

Author Image

By: Karen McIntyre

Editor, Nonwovens Industry

India’s J K Aansell will market SCA’s Tena range of incontinence products in India through an agreement with the Swedish hygiene specialist. J K Ansell, owner of the Kama Sutra brand of condoms and marketer of imported surgical gloves, will market Tena products in pharmacies and directly to hospitals. SCA will raise awareness about adult incontinence and Tena through a print advertising campaign. The company is also setting up a toll free help line on the subject, which will be operational beginning in mid September.

Tena will initially be marketed in India’s 20 largest cities and executives expect to achieve sales of Indian Rupees 8 Crore, according to reports.

Add us as a preferred source on Google

Get the latest Nonwovens Industry news, insights and analysis in your Google Search and AI experiences.

Add Nonwovens Industry as a preferred source on Google (opens in a new tab)

Keep Up With Our Content. Subscribe To Nonwovens Industry Newsletters

Topics